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Andrew Rodgers

So this post is part informational and part test. I noticed a certain poor quality website was ranking for my client’s brand name and because this particular website was new to me, I looked into why this was happening. The site in question had no inbound links and from what I can tell, no social [...]

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Ignorance is unforgivable by people who abuse their position of authority. I understand sometimes mistakes are made but the articles I have read recently have show clear ignorance and quite despicable. Danny Sullivan writes a great article tearing apart the paper released by US Senate’s Judiciary Subcommittee on Antitrust, Competition Policy and Consumer Rights. I don’t [...]

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First of all, this post has been a long time coming. I originally began this post some months ago when my employer was still Branded3, a super awesome digital agency based in Leeds, UK. On the 15th August (yes, it’s that late) I joined super awesome digital agency Reprise Media as an SEO consultant based [...]

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In a recent post about Mega Site Link Meta Descriptions Character Length I pretty much stated that the character length for the new mega site link was 34 characters. This came from thorough research into a large number of brand search terms. I then implemented this strategy to one of my financial clients here at  Reprise Media. [...]

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Mega site links as we all should know, recently launched on the 16th of August. It launched with an 8-pack but was quickly reduced to a 6-pack on the 2nd September midday EST time. Since the launch of mega site links I have done many brand searches and witnessed many un-optimised meta descriptions. Google now [...]

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First post in absolutely yonks…and I have so many posts in drafts including one for my Branded3 buddies. Anyway, I spotted something new to Google today which I am pretty sure no one  has blogged about it yet. Spotted today was “You visited this page on _____” below the result which on first impressions is [...]

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An interesting one here… As I’m having a fiddle in analytics I notice traffic through an odd keyword ‘brandi passante panty size‘. Obviously being a very meticulous thorough individual, I did a bit of research and found  that Bandi Passante is an American TV host from a show called ‘Storage Wars’. Now to my knowledge [...]

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Google are testing a new simplified search screen. Seen above Google.co.uk’s new simpler search homepage was passed to me by Branded3 colleague Julian Kay in Chrome Incognito last night Sunday 26th June 2011. The new simpler search layout does not include the following: ‘Google Search’ Button ‘I’m Feeling Lucky’ Button ‘Advanced Search’ Link ‘Language Tools’ [...]

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Two day ago I posted how I believed the launch of Google Instant Pages would effect rankings. The general jist of post was that it would improve conversion and bounce rate as a reader would be more likely to convert deeper within the site if the page loads quicker. It makes sense, a slow loading [...]

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Today Google announced the launch of Google Instant Pages, a prerendering functionality to be rolled out firstly in versions of Google Chrome – they like to keep things in-house to begin with. The announcement was published on the Official Google Blog which first announced Google Voice Recognition already available through the Google Mobile App (for [...]

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